Cameroon's wine imports experienced a notable increase in 2025, reaching 9,991 tons with a total value of FCFA 13.4 billion, according to the National Institute of Statistics (INS). These figures represent a rise of 37.3% in volume and 31.4% in value compared to the previous year, during which the country imported 7,277 tons for just over FCFA 10 billion.
This rapid increase in imports reflects the growing attractiveness of the Cameroonian market for wine. The more pronounced increase in volumes compared to value suggests a slight decrease in the average import price, or a preference for more affordable wines.
Although the INS does not specify the origin of the wines imported in 2025, data from Trade Data Monitor indicates that in 2022, France was Cameroon's main supplier, accounting for 71.03% of imports. Spain (13.5%) and Belgium (9.2%) completed the top three. However, the market share of Italian wines has experienced significant growth in recent years.
Indeed, according to Trade Data Monitor, wine imports from Italy jumped by more than 75% in 2022, coinciding with Italian wine promotion initiatives launched by the Italian Embassy in Yaoundé.
This increase in wine imports, in a market dominated by European producers, confirms the dynamism of the sector in Cameroon. The Cameroonian government has increased excise duties on wine and spirits, aiming to increase state revenue and encourage local production. In 2023, Cameroon spent FCFA 22.3 billion to import 11,206 tons of wines and spirits, an increase of 14.3% compared to the previous year.
The Cameroonian alcoholic beverage market is projected to reach nearly US$4.94 billion in 2025. However, a study reveals that more than 30% of alcoholic beverages sold do not meet EU methanol safety standards, highlighting the need for better regulation.
The increase in excise duties is expected to translate into higher retail prices, particularly for imported and high-end products.